Based on 550 reviews
Great all purpose bag

This is the second Charli backpack that I've had. The first one I bought 4 years ago under the Gymtote brand. It's a great looking all purpose bag. My only critique is that my old backpack was slightly bigger. I preferred these dimensions. It would also be great to have a real leather option. I'm sure this would last for longer.

Thank you for your review Aysha! We are glad that you love your Charli. Regarding having a leather option, we are proud to be a vegan brand so are not planning on launching a leather bag anytime soon.

Comfortable but not as stylish as I thought it would be

The bag is roomy but is bigger than I thought it would be and not as stylish. Doesnt look like leather which i suppose is to be expected given it isn't leather - but given the price, I think I would have been better off buying leather. Wish I had bought something else - works as a nappy bag, not as a work bag.

We are sorry our Charli is not as stylish as you'd hoped - most of our customers love how they look so we're sorry that you do not feel the same. We do not use real leather as we are proud to be a vegan brand.

Lea Backpack Black
Georgia Murray
Lovely comfy bag

I bought this bag as I have a long commute to work and need to fit a lot in. I was a bit worried it would look really bulky on and be uncomfortable but I’ve been really pleasantly surprised. I definitely pack it to the brim and yet it really doesn’t feel heavy on your back or pull in any way, the straps seem to distribute any weight evenly. I’d love it if the zips could come down slightly further at the sides of the bag, and personally the smallest flat pocket right at the front is a bit redundant for me as nothing really fits and you wouldn’t put something valuable in there, so would be great if that could be another internal zip pocket instead. But ultimately I would definitely recommend if you’re looking for a bag that fits your laptop, as well as everything else you need to be out all day, without straining your back!

Thank you Georgia for your review. We are so glad that our Lea backpack is making your commute that much easier!

Charli Backpack Black
Sonaina Hussain
Nova koa bag

Absolutely amazing bag can’t get enough of it! Quality is amazing and cannot wait to use it for university. The shoe compartment is the best!!

Thank you for your feedback Sonaina - that makes us so happy! Good luck at university!

Versatile back pack

Looks great quality . Bought as a gift for daughter who I’m sure will be delighted.

Thank you! We hope your daughter loves her backpack! ❤️

Charli Backpack Black
Victoria Merton
Charli Backpack Black

Fabulously versatile and very elegant. Easy to use and convenient with all the pickets to keep work/gym/home articles separate. Just wish it came in more colours !!!

We are so happy that you love our Charli backpack! We have the Charli in pink but will hopefully release more colours in the future!

Best versatile work bag

I received this bag as gift for Xmas in 2019 when it was Fact and Fiction and it is hands down the best work bag. It’s not bulky but there is so much room. The leather look makes the bag timeless and chic. Do not hesitate to buy this. I use this everyday and often have to carry a laptop and the bag never feels heavy on the back. Best present ❤️

Charli Quilted Backpack + Changing Mat
Amy P.
So stylish!

I bought this bag after looking for something classic and timeless. I didn’t want something standard and made of horrible material, something practical yet not as typically mumsy! This bag ticks all the boxes, completely in love.

Many thanks Amy, we are super glad you like your Charli! Don't forget to tag us in your photos on social!

Sophia Tote Black
Jen P.
Just Perfect!

Exactly what I wanted. It's just beautiful and I'm so happy with it! Due Super quick delivery too.

Hi Jenny, yay! This makes us very happy :) Thank you for taking the time to leave us a review.

Dream commute bag

Love it se useful for work commuting with shoe slot, laptop slot, water bottle slow can also fit lunch and looks smart and sleek.

Thank you Camilla! Really pleased you like your Charli!

Sophia Tote Black
Nicole K.


Thank you for the review Nicole, we appreciate it!

Great backpack

The customer service I received was fantastic.
I’m so pleased I can finally get rid of my old sports bag and now have a chic backpack to take to work which will hold my shoes, lunch and laptop.

Hi Vicki, thanks for taking the time to leave a review, we hope you are loving your new backpack!

On changes in Charli Quilt design

Purchased my first Charli Quilt in 2017 and used it daily to work (heavily with laptop plus gym gear) for 2.5 years before having to replace it. It was solidly my favourite bag ever as it housed everything so effectively and chicly:) This updated version swaps out the vegan leather side panels for fabric, which is the same as the quilted front panel. IMO, while I preferred the aesthetic of the earlier version, this makes the bag lighter and more durable. I'm glad to note that the straps have a better adjustable length!

However, I was bummed to see that the hidden side pocket on the left was no longer included in this new design (I used to put my keys and bus card there where I could reach them without swinging my bag around). The size of the bag has become more compact, but in turn this has resulted in a smaller bottle capacity (the height might be the same but the space allowance seems to be smaller as I have trouble fitting my bottle in).

It would be great you could bring back the hidden side pocket and widen the allowance for the bottle compartment. Will be considering the Lea backpack as a next purchase:)

Hi and thanks so much for your second purchase! We will definitely take your comments on board! We are bringing back the hidden side pocket and will definitely review your other comments as well. Thank you again for sending this to us. If you want to message us, we can offer a discount on your Lea :) x

Great weekend bag

Love this bag! I was searching for ages as I wanted a “classy” weekend backpack. It’s perfect, so many compartments, it fit everything for 2 nights/3 days away plus umbrella, heels, make up etc Perfect!

Thanks so much for your review x

Stylish Bag

Great looking bag with all the space you need for nappies / bottles / clothes etc but also great as a non baby work or gym bag. However, as other reviewers have said, the strap adjusters just aren’t tight enough so loosen every time you put it on which is frustrating. Aside from this one issue it is a great bag.

Thank you so much for your review! x We'll take the comments re the handles on board.

Best backpack ever!

Super versatile bag, with multiple pockets...the pocket for trainers I also use for my umbrella when I don’t need to change shoes! It’s so comfortable to wear too-fits exactly into the small of my back, and feels light as a feather-even though I carry a LOT of stuff around with me. Easily adjustable straps, and really smooth zip fastenings. Oh..and it looks really smart too :grinning_face_with_star_eyes: it’s the bag I’ve been looking for forever-I just didn’t realise it!

Thank you so much for your review! Really pleased you like it :) x

Wonderful service, very helpful and

Wonderful service, very helpful and great product.
Thank you

Thank you so much x

Stylish and practical

Really comfortable to wear, lots of space and looks great!

Thanks for your review! X

Charli Backpack Black
Anne-Marie Lees
Couldn't Live Without

I brought my first Charli three years ago and wore it to death, literally. I was tossing and turning before buying another but realised that no other bag is as good so convinced myself that it was worth it. I love my bag and it goes everywhere with me and I also feel super stylish whilst wearing it. Just need another excuse to buy another one.

Thanks so much for leaving your review! We’re so glad you love your bag x

Love it

Really love my new bag, I’ve never spent so much on a bag which did give me pause for thought! However, no regrets at all. It really does fit gym gear, trainers, lunch and my work laptop in it! Very pleased and have already recommended to a friend. :blush:

Thanks so much for your review and we're so pleased you like it :) x



Thanks so much for your review! X

Sophia Tote Black
Oriana A.
My favourite bag

I am absolutely in love with this bag. It is elegant, practical and it suits every occasion. I got this for myself as a gift for entering a swimming challenge, my thinking was that if I have my kit at all times I can just make it easy for myself to fit in a swim here and there and this has definitely worked for me. I keep a microfiber towel and and a change of clothes in the bottom compartment and all my other “grown up” things in the big compartment and can say I’ve definitely swam more than I otherwise would.
My only bits of feedback to the designers would be:
1) Please can you also stock things like wash bags so we can have a coordinated set for those of us who use these as gym bags not baby bags (although I suspect additional bags would be of use to lots of different people). I’ve found a leather one which will fit the bottom compartment but this was not without lots of trial and error. I think most people would be happy to pay extra for something they know will definitely fit... ditto for purses!

2) More notches on the crossbody strap would be welcome for those of us who are shorter.

Otherwise this bag is absolutely perfect and has become my every day handbag for the office and the pool!

Thanks Fact+Fiction I love all the compartments and how practical this bag is... I honestly could not be happier and you can tell this has been designed by a woman!

Hi and thank you so much for you review and comments! We will take these on board :satisfied: Good luck in your swimming challenge! X

Love my new bag! :heart:️

My bag is so lightweight and comfortable - I can take my laptop home (with other items) and it doesn’t even feel heavy!

It would be great to have an extra pouch for an umbrella, but otherwise it’s fantastic! I would recommend for anyone who commutes every day!

Thank you so much for your comments! We’ll definitely think about how we can add another Umbrella area! Right now we use our water bottle pocket for wet brollies x

Elegant work backpack

By and large I love it. However, the shoe insert is useless. Because handy with a sewing machine, I cut out the long fabric sleeve and used the material to create two small pockets inside that zipper. MUCH more useful, since the bag didn't have enough small individual pockets for all the things I need to carry (work ID and keys, car keys, cell phone, business cards, pens, various personal items like lipstick and hair clips.) The water bottle pocket is also useless, but I haven't been able to figure out how to re-purposed that one. Overall however, very happy with overall look and functionality.

Thanks so much for your review! We’ll
Definitely take your comments on the bottom compartment into account! X

Sophia Tote Black
Shiisa B.


Thanks for your review x